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Coronavirus Update: The State of Fashion 2020 | #BoFLIVE

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With much of the fashion industry facing an existential crisis, BoF has worked with McKinsey & Company to compile The State of Fashion 2020: Coronavirus Update in line with what has become the new normal.

The coronavirus, which has caused nationwide lockdowns, store closures and widespread unemployment, is causing “disruption and dislocation,” said Imran Amed in conversation with McKinsey’s Achim Berg in this #BoFLIVE event. “But it is also important to underscore that there are opportunities that come out of this situation.” In the latest The State of Fashion: Coronavirus Update, Amed and Berg lay out five key themes fashion leaders and industry insiders should be keeping in mind.

Do you have a question about the report for Achim or Imran? Submit below in the comments section and listen in to the follow-up podcast coming soon, where these questions will be discussed.

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Look out for more #BoFLIVE events coming soon, bringing you the insight and intelligence you need to navigate these unprecedented times.

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ABOUT THE BUSINESS OF FASHION: The Business of Fashion is a next-generation fashion media company conceived for today’s global and hyper-connected world. Founded in 2007 by Imran Amed, BoF is known for its authoritative, agenda-setting point of view on the global fashion industry, and is an indispensable resource for fashion executives, creatives, students, and entrepreneurs in over 200 countries. It has been described as “The Economist of Fashion,” “A Daily Destination for Fashion’s Power Players”, and “The Industry Bible”, www.businessoffashion.com

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